Immersive Tech Industry RTIC
Real-Time Industrial Classifications

UK Immersive Technologies Industry

From Virtual Reality to the Metaverse, uncover the UK’s emerging Immersive Technologies industry and the tech companies that make up the sector through real-time industrial data.

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What are Immersive Technologies?

Immersive Technologies is a broad term used to describe any technology that extends or alters our current reality typically within the 360-degree space.

Examples of Immersive Technologies include Virtual Reality (VR), Augmented Reality (AR), 360 and Mixed Reality (MR). Extended Reality (XR) is the terms often used to describe this full suite of Immersive Tech.

As the industry has grown, so has the application of Immersive Tech in the UK, with XR now extending far beyond the likes of VR gaming, with uses across architecture, the EdTech industry, healthcare, retail, the Metaverse and more.

Immersive Technology sector summary

Key information you should know about the Immersive Technologies sector from our AI-driven platform of over 5 million companies:

  • Immersive Technologies has turnover of £1.4bn, meaning it is our 49th largest RTIC, and our 3rd fastest growing sector.
  • The Immersive Technologies sector is getting a lot of attention from investors and is one of the top 10 fastest growing sectors for venture capital funding.
  • The Immersive Technologies sector is one of the top 10 fastest growing recipients of Innovate UK grants.
2,050
COMPANIES CONSIDERED
£1,699,934,687
TOTAL TURNOVER
14,565
TOTAL EMPLOYEES
£2,462,600,000
TOTAL INVESTMENT FUNDING
£91,890,504
TOTAL INNOVATE UK GRANT FUNDING
8.6%
AVERAGE COMPANY GROWTH PER YEAR

Immersive Technologies verticals

Our Immersive Technologies RTIC is made up of 15 individual industry verticals, including verticals such as 360°, Augmented Reality, Architecture & Construction. You can find out more about the verticals by buying a report, visualising the sector on our platform, or by downloading the data.

  • Sector Code Description Records
  • RTIC0018 Immersive Technologies 2050 companies

    Companies and start-ups focused on the development, manufacturing, and delivery of Immersive Technologies, including Augmented Reality, Haptics, Hardware, the Metaverse and more.

    • Immersive Technologies: 360°

      Companies that transform live filmed content into an immersive 360-degree experience.

      453 companies
    • Immersive Technologies: Augmented Reality

      Companies developing technology to enhance the real world by overlaying computer generated content.

      463 companies
    • Immersive Technologies: Architecture & Construction

      Companies adapting immersive technologies for architectural design, property sale and construction activities.

      187 companies
    • Immersive Technologies: Edtech

      Companies applying immersive technologies in education.

      263 companies
    • Immersive Technologies: Emerging Markets

      Companies applying immersive technologies to a variety of non-traditional markets, like data analytics, 5G or the creation of digital humans.

      21 companies
    • Immersive Technologies: Haptics

      Companies developing technologies that can create touch-based experiences to be used along other immersive technologies.

      38 companies
    • Immersive Technologies: Hardware

      Companies manufacturing the hardware that embeds immersive technology software.

      33 companies
    • Immersive Technologies: Healthcare

      Companies applying immersive technologies for the development of medical practice.

      46 companies
    • Immersive Technologies: Gaming

      Companies developing immersive experiences and games utilising immersive technologies.

      163 companies
    • Immersive Technologies: Manufacturing & Engineering

      Companies developing immersive tools to aid in engineering and manufacturing processes.

      115 companies
    • Immersive Technologies: Media

      Companies developing media for Immersive Technologies, including animation, character development, sound effects and soundtracks.

      253 companies
    • Immersive Technologies: Metaverse

      Companies building the digital infrastructure and tools for the development of the metaverse as a digital space.

      134 companies
    • Immersive Technologies: Mixed Reality

      Companies developing technology in a similar way to Augmented Reality, with a concentration on interaction between real world and computer-generated objects.

      384 companies
    • Immersive Technologies: Retail & Fashion

      Companies applying immersive technologies in large retail complexes, E-commerce and fashion design and advertising.

      48 companies
    • Immersive Technologies: Virtual Reality

      Companies providing technologies that allow for users’ complete immersion in an alternative environment.

      1121 companies

Immersive Technologies industry growth

We estimate that the UK Immersive Technologies sector could be worth almost £2bn by 2027, based on the compound annual growth rate (CAGR) of 6.4%. Below you can see the five year turnover forecast for the RTIC from 2023 to 2027.

Our work

Mapping the immersive economy with Immerse UK and Oxford Insights

We worked with Immerse UK and Oxford Insights to map the UK’s Immersive Economy, helping to produce a report that measured the scale, nature, and economic value of the UK’s virtual, augmented, and mixed reality ecosystem

2022 immersive economy report banner
Our innovative data

Real-Time Industrial Classifications (RTICs)

At The Data City we’re mapping the emerging economy through accurate and reliable real-time data. We’ve produced Real-Time Industrial Classifications (RTICs) for some of the UK’s fastest growing sectors, across over 350 industry verticals, including Immersive Technologies.

Discover more RTICs and access our other free reports today.

Who we work with

Public Sector

National / local government, councils & LEPs

Finance

Venture Capital, Private Equity & M&A teams

B2B

Marketing & Lead Gen Agencies

Through this visual mapping project, Greater Manchester will be able to showcase our success in the digital sector.
Andy Burnham | MAYOR GREATER MANCHESTER
Working with The Data City has been a pleasure and particularly helpful for understanding newer and emerging businesses.
JOSHUA HAWKINS, LEAD OFFICER INTERNATIONAL | MIDLANDS ENGINE
If you care about technology driven economic growth, you should care about RTICs.
STIAN WESTLAKE | CEO ROYAL STATISTICAL SOCIETY