In the dynamic world of B2B market research, staying ahead of trends and unearthing actionable insights is a relentless challenge. Yet, for those using The Data City platform, it’s relentlessly joyful. Here’s how we empower B2B market researchers to deliver unparalleled results.
Traditional methods, such as SIC codes or manual Googling, simply don’t cut it anymore. With The Data City, you gain instant access to data that’s not just current but actionable:
- Turnover data for 2.4 million companies
- Employee size and growth rates
- Funding insights via Dealroom
- Director and shareholder details
- Geographic and sector-specific hotspots
- Import/export activity
- In-depth financial data
This wealth of information empowers researchers to make precise, data-driven decisions, whether it’s identifying high-growth companies or analysing sector potential.
Build your own market insights
Mapping markets traditionally required guesswork or clunky tools. Not anymore. Our AI-powered cluster mapping tool lets you define niche verticals and new sectors in minutes.
Whether it’s uncovering opportunities in emerging industries like AI or exploring established sectors in detail, our Real-Time Industry Classifications (RTICs) provide a robust framework for meaningful analysis.
The Innovation Research Caucus used The Data City to map highly specific niches within the Engineering Biology sector. By leveraging machine learning and custom classifications, they uncovered insights that traditional databases simply couldn’t match.
Zoom in on the right companies
Knowing the market is great, but knowing the companies that drive it? That’s a game-changer. The Data City gives you firm-level insights, so you can focus on what matters:
- Identify companies driving innovation in niche sectors
- Analyse growth trends to predict market leaders
- Dive deep into financials for robust decision-making
Make data actionable with ANALYSE
Research is only as good as how it’s communicated. That’s where ANALYSE, our visualisation tool, steps in. By converting raw data into compelling, digestible reports, researchers can present insights with clarity and authority.
Why choose The Data City?
Market research is no longer about just gathering information – it’s about unlocking its potential. By using The Data City platform, you can:
- Map markets in real time: Discover opportunities before competitors.
- Uncover emerging trends: Stay ahead with our cutting-edge RTICs.
- Drive decisions with precision: From funding patterns to employee growth rates, get the clarity you need.
- Bring clarity to complexity: Turn intricate datasets into actionable insights with ease.
If you’re a B2B market researcher, why settle for yesterday’s tools when you can harness the power of The Data City?
