UK Business to Business (B2B) Services Industry
Explore the UK’s B2B Services sector, home to agencies driving business growth through lead generation and market research. Gain real-time insights into this dynamic industry and download our free snapshot report today.
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What are B2B Services?
Business-to-Business (B2B) refers to companies that provide products or services to other businesses, distinguishing them from Business-to-Consumer (B2C) companies, which serve individual customers.
B2B Services focuses on agencies and suppliers that offer specialised solutions to enable business growth. In this RTIC, we’ve mapped UK-based agencies specialising in B2B growth services. These include providers of lead generation expertise and market research capabilities, helping businesses identify opportunities, connect with clients, and make data-driven decisions.
B2B Services sector summary
Discover real-time data and insights sourced directly from The Data City platform, driven by our innovative Real-Time Industrial Classifications (RTICs). Our RTICs harness the power of web data and machine learning, and are published with industry experts for precision and relevance.
Here are the key facts about the B2B Services sector. The sector has a turnover of £1.1bn currently, has received £132.9m of investment and the sector is growing at 8.7% per year.
B2B Services verticals
Our industry data goes deep. See the top verticals and specialisms making waves in the UK B2B Services industry today.
Our B2B Services RTIC is made up of 2 individual verticals. The top verticals in this sector include B2B Lead Generation Agencies, and B2B Market Research Agencies. You can find out more about the verticals by downloading our RTIC report, or by signing up for a free trial of The Data City platform.
- Sector Code Description Records
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RTIC0092 B2B Services *New 1803 companies
Companies focused on supporting businesses with solutions for client acquisition, market understanding, and strategic growth. It includes lead generation and market research to drive informed decision-making and sales success.
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B2B Services: B2B Lead Generation Agencies1240 companies
Companies that specialised in lead generation activities on behalf of clients or customers. Business to Business (B2B) Lead Generation agencies specialise in helping businesses identify and connect with potential clients, often through targeted outreach, data analysis, marketing strategies and telemarketing. Their goal is to generate high-quality leads that match their client’s Ideal Customer Profile (ICP), ultimately driving sales and improving conversion rates.
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B2B Services: B2B Market Research Agencies565 companies
B2B market research agencies specialise in gathering, analysing, and interpreting data about businesses, industries, and markets to provide actionable insights for their clients. Unlike consumer-focused research firms, B2B agencies focus on the dynamics, trends, and behaviours of businesses as buyers, suppliers, and competitors. Their services are designed to help companies make informed decisions about market entry, growth strategies, competitive positioning, and customer acquisition.
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B2B Services industry growth
Based on a growth rate of 8.7%, we expect that this sector could be worth £1.4bn by 2026. Below you can see our forecast of the growth of the sector.
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